Last year, in a first of its kind for the region, the Firetti Contemporary gallery in Dubai held an exhibit titled 'NFT/ IRL' (in real life), which displayed artworks side by side to with their digital counterparts, NFTs (non-fungible tokens).
"NFTs are already changing the way that art is bought and sold, and as we move towards the future, where this will be increasingly mainstream, it is important to embrace these changes," said Mara Firetti, the gallery's founder and CEO, at the time.
