Turkish Prime Minister Erdogan, speaking at a Global Alcohol Policies Symposium on April 26, said beer was forced upon the masses as a means of “modernization’’ in the early years of the republic. Actually, the first beer factory in Turkey was state-owned and produced what was known as Tekel Birasi, (Monopoly Beer). “But beer is not our drink” he added. “Indeed, our national drink is ayran (yogurt drink).’’ This created uproar in social media, mostly among white Turks (traditional elite, well-educated and Kemalist upper class). Erdogan has mastered the game of touching the nerves of angry white Turks and alcohol presents a delightfully contested zone.
Is there anything to learn from this specific case?